B2B brands come to us for clarity, purpose, fuel, creativity, and most importantly to make more money

HI THERE. WE’RE R SQUARED GROUP

We make CEOs, CMOs, and CROs look really freaking good at their jobs.

At R2 Group, we’re hyper-focused on helping our clients scale aggressively.

Building new brand and revenue foundations for long-term growth

Company Positioning

Helping B2B companies find an ownable niche in a commoditized marketplace. From brand positioning to defining service offerings to market analysis, R2 Group can build new foundations for Marketing and Sales to work from and dominate the competition.

Sales Enablement

Working with Marketing to equip B2B Sales teams with the tools they need to attract, engage and close new clients. Sales Enablement tools that include sales collateral, custom pitch decks, in-person event marketing, and much more.

Demand Generation

Developing best-in-class B2B demand generation strategies for Marketing and Sales using inbound and outbound tactics like account-based marketing (ABM), marketing automation, email, content development, custom landing pages and more.

Go-To-Market

Consulting B2B Marketing, Sales and Product teams on how to launch new products and services in to commoditized spaces. We help determine competitive market, key differentiators, launch strategies and sales tools for successful GTMs.