B2B brands come to us for clarity, purpose, fuel, creativity, and most importantly to make more money

HI THERE. WE’RE R SQUARED GROUP

We make CEOs, CMOs, and CROs look really freaking good at their jobs.

At R2 Group, we’re hyper-focused on helping our clients scale aggressively.

Building new brand and revenue foundations for long-term growth

Company Positioning

Helping B2B companies find an ownable niche in a commoditized marketplace. From brand positioning to defining service offerings to market analysis, R2 Group can build new foundations for Marketing and Sales to work from and dominate the competition.

Sales Enablement

Working with Marketing to equip B2B Sales teams with the tools they need to attract, engage and close new clients. Sales Enablement tools that include sales collateral, custom pitch decks, in-person event marketing, and much more.

Demand Generation

Developing best-in-class B2B demand generation strategies for Marketing and Sales using inbound and outbound tactics like account-based marketing (ABM), marketing automation, email, content development, custom landing pages and more.

Revenue Consulting

Evaluating current revenue models for B2B businesses around Day 1 and Day 2 profit. Development of new strategies to launch new service lines, cross-sell offerings and increase profit margins across the company.